Does the word “Organic” scare the average person?

In recent experience, it’s beginning to seem as if the word “organic” is actually quite frightening to many people. Putting aside us “progressive hippie” types out here in California, the average American seems to be quite fearful of the connotation. “Organic” seems to conjure up images of sprouts, soy, tofu and that weird grass that people grind up and drink. But it doesn’t have to be this way. When we say that our YoNaturals healthy vending machines contain only natural and organic snacks and drinks, it doesn’t mean your days of delicious snacking are over.

Firstly, let’s define the word. Wikipedia defines Organic Food as that which:

“…are grown without the use of conventional pesticides, artificial fertilizers, human waste, or sewage sludge, and that they were processed without ionizing radiation or food additives. Livestock are reared without the routine use of antibiotics and without the use of growth hormones. In most countries, organic produce must not be genetically modified.”

Not so scary huh? In fact, upon reading this, you are probably thinking that ALL food should be grown and produced this way. We agree.

It is truly a travesty that so few foods in modern society are produced this way that so many people are actually turned-off by a mere mention of the word “organic.” All it really means is that caution is taken to ensure that the foods we eat are not exposed to harmful pesticides, waste, fertilizers, etc. It’s still the same food; the edible substance itself is not at all changed. In fact, that’s the point. It’s the NON-organic stuff that is frightening.

It’s difficult to believe that we’ve gotten to the point where food that is grown with economics and profits in mind, rather than health, is the norm. This sort of behavior is irresponsible, reprehensible, and should be abhorred by all those who call themselves public servants. And yet, it is we champions of health, cleanliness and natural food and growth processes that are on the fringes of society, the outcasts and the radicals.

How it got this way is a discussion for another day. The important point is that the pendulum is starting to swing in the other direction. Consumers are demanding natural and organic foods and providers are being forced to change in order to serve those demands. Even despite the horrific state of the economy and rising food prices, demand for organics remains at an all time high.

This is the dawning of a new era for society, and YoNaturals plans to be at the forefront with a full line of beautiful, state-of-the-art healthy vending machines. Check out what we can do for your office, gym, school, hospital, mall, or any other public place.

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